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BRIGHT SKIES OVER VIV INDIA 2010
During February 1-3, 2010, the partners - VNU Exhibitions and Inter Ads Exhibitions organized, its second edition - VIV India 2010 in Bangalore with their supporting organization CLFMA OF INDIA. Following a strong day of business and conference on day 1, the second day was truly overwhelming with large number of Small and medium size poultry, aqua and cattle farmers ,Feed Mill owners, Nutritionists , Veterinarians, big investors as well as industry stalwarts pouring as large groups into the Exhibition Hall at BIEC, Bangalore. With 7904 trade visitors in 3 days, VIV India 2010 outperformed its previous edition by 137%. Visitors ranked the trade show 7.1 so as the exhibitors, based on the survey conducted.

The 2nd edition of VIV India 2010 was formally inaugurated by Prof. K. V. Thomas, Hon’ble Minister of State for Agriculture, Consumer Affairs, Food & Public Distribution, Government of India during the opening session held on 1st February 2010.

Addressing the gathering, the Hon’ble Minister said “India is ready to provide technological help to its neighbors to prevent “ingress” of livestock diseases, if they wanted”. Following a request from the Poultry industry, the Minister said that he would hold talks with the Government of Kerala in a bid to convince about the need to either withdraw or reduce the tax being levied on Poultry products in the State.

The Industry accolades:

Exhibitors and visitors were highly impressed with the turn around of large number of visitors both from India and abroad.

The satisfaction level of exhibitors and visitors was expressed in the following comments: 

“India hosts lots of International Exhibitions now, but VIV position is stand alone!” by Dr. Sushanta Saha, Technical Manager-Poultry, Asia, CJ Bio BU.

“VIV India 2010 was the first VIV show for SANOVO TECHNOLOGY GROUP, in India. We were positively surprised with the event management and the amount of serious visitors to the show. The show had a comfortable size, allowing customers and visitors above average time with us, to discuss future possibilities. Staying busy throughout the three days, we are very satisfied with the outcome.” Christoffer Ernst, Chief Representative SANOVO TECHNOLOGY GROUP – ASIA.

“I personally had discussions with the exhibitors and all were very happy as they received good trade enquiries from the trade visitors at VIV India 2010 Expo. Also the participation in the technical seminars organized by CLFMA and Novus were excellent due to good and interesting topics. In all, VIV India 2010 Expo is a big success and definitely on the right track.” Ricky Thaper Spokesperson and Treasurer Poultry Federation of India

“In India, we have not seen such type of huge exhibition earlier. I have personally seen the long-long lines of visitors who are waiting for their registration and inside the exhibition hall, it was full. It’s amazing”. Mr. Dinesh Kumar Arora, Editor S.R. Publications.

“The exhibition, in our considered opinion, was very well planned and aesthetically executed. It was the best ever exhibition held on Indian soil in recent years. Where we saw the participation of good companies and a large number of quality customers, including some foreigners thronging the various booths.” Dr. P. Malhotra, Indovax Pvt. Ltd.

Strong attendance at the technical seminar:
The Opening session focused on “Steering Livestock to Food Security”. Addressing a high packed audience at the opening session, the Minister said “the Union Government was examining a proposal for launching a national dairy plan with a budget of Rs.17, 371 cores to achieve a target of producing 180 million tones of milk a year by 2021-22”. Highlighting the importance of Dairy, Poultry and Fisheries sectors in the growth of agrarian economy, he said: “country’s agricultural sector could achieve the targeted growth rate of 4% by next year only if the allied sectors such as Poultry, Dairy and Fisheries grew by 8 to 9 per cent.”

Addressing the gathering, Dr. N Rajagopal, Director, Department of Animal Husbandry & Veterinary Services, Government of Karnataka, opined that the state had got “good potential for export of livestock products as the cost of these products was lesser in Karnataka than other states”.

Rabobank clearly linked growth in the production of safe meat, eggs and milk with securing sufficient food supplies for the rapidly growing Indian population.

Mr. P. S. Nandakumar, a senior industry man welcomed the dignitaries and delegates and wished them comfortable stay at Bangalore and successful show.

The session II seminar conducted jointly by VIV India and CLFMA OF INDIA on “Feed fortification” emphasised on the essence usage of amino acids vitamins, minerals, enzymes such as phytase and other feed additives for improving quality feed outputs.

On day 2, Novus International organised a full-day conference titled “Poultry Industry Roadmap: success for survival” where the national and international speakers expressed views on Government Support to Poultry Industry, Food Safety Legislations and Grain Scenario both in India and Worldwide in 2010 and 2020

Product Seminars:

Sumitomo Chemical: organised a product seminar themed at Amino Acids on February 01, 2010, which was attended by key players of the Indian poultry and feed industry as well as international players.

CJ Bio BU: launched its new product Biotector on February 02, 2010 in the presence of livestock professionals from India and abroad.

DSM Nutritional Products: organised a seminar highlighting the role of Eubiotic in improving gut health in poultry production.

Release of Book:

A book on Bio Security in Poultry Husbandry written by Dr. Lal Krishna, Animal Husbandry Commissioner (AHC i/c) and published by CLFMA OF INDIA was released with the hands of Hon’ble Minister of Animal Husbandry and Fisheries, Govt of Karnataka on February 03, 2010.

Investment and growth opportunities in livestock sector in Karnataka

VIV India 2010 hosted a first ever unique opportunity offered by the Government of Karnataka to hold a round table discussion on Investment and Growth opportunities in livestock sector in Karnataka, February 03, 2010 chaired by Shri Revu Naik Belamagi, Hon’ble Minister of Animal Husbandry & Fisheries, Government of Karnataka as an initiative of Public – Private participation for the development of Livestock sector in the State.

The discussion had a selection of 20 Indian and international prospective players who presented their activities and expectations from the government for a joint participation for utilising the resources available in the State of Karnataka. VIV India as a platform to organise such an important meeting was not mere coincidence but well planned move by Government of Karnataka realising the importance of joining hands with national and international players in Livestock sector.

Key areas of livestock sector which have growth opportunities

Livestock development Meat processing
Fodder development Cold storage facilities
Organized animal breeding service Wool processing
Veterinary services Cow urine processing
Extension and Training services raining & Manpower Development

In case any companies interested to join for the above investment programme, they can contact: Dr. K.V. Kulkarni, Joint Director, Department of Animal Husbandry & Veterinary Services, Government of Karnataka, V.V. Mini Tower, Dr Ambedkar Road, Bangalore – 560 001, Karnataka. Tel.:+91 80 22860870, Mobile + 919902711559, e-mail.: kulkarnikv2001@yahoo.co.in and drjp_mk@yahoo.co.in and CLFMA members can contact or write to: The Manager, CLFMA OF INDIA, 111, Mittal Chambers, 11th Floor, 228, Nariman Point, Mumbai-400 021.
E-mail: clfmaindia@gmail.com

This full-day meeting took place on day 3. And typically known as a weak day, even the last day of VIV India 2010 was filled with plenty of business opportunities up to the last minute.

VIV India 2012

Running its third edition, VIV India 2012 returns to BIEC, Bangalore again in spring.

                                                                

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